“I did my mechanical engineering, just as my father had always wanted. But deep down, there was another passion burning within me—a love for modelling and the glamour of the media industry. Even during college, I played smaller roles in modelling, photoshoots, anchoring, etc.
When I finally completed my college education, I knew I had to follow my heart. Despite my father’s insistence on working in the mechanical field, I couldn’t ignore the fact that it wasn’t my true calling. I worked in a mechanical firm for a week or so and quit the job realising that my interest lay somewhere else.
With more excitement, I took the leap and immersed myself fully in the media industry. Anchoring, modelling, ramp walks, hosting events—I embraced every opportunity that came my way. It wasn’t an easy journey, but my passion drove me forward.
As I gained more experience, I found myself drawn to the world of digital marketing for movies. It was a way to combine my passion for the media industry with my skills in promotion and communication. I started working in this field, learning the ropes and honing my skills.
Eventually, I realized it was time to take the next step and start my own venture. I founded ‘Digitally Sparked,’ a digital marketing firm in Chennai. I chose to work with freelancers, allowing me the flexibility to collaborate with diverse talents and take on a variety of exciting projects.
Though my dad is working, I became the breadwinner for my family which added extra responsibility that I gladly embraced. My parents bestowed me with their support, love, and belief, which encouraged me to pursue my passion.
I refused to let discouragement or setbacks hold me back. I had a bucket list of dreams I was determined to achieve, and I chased after them relentlessly.
In the midst of it all, however, I never lost sight of the fact that social media and the digital world are merely a fantasy. Our emotions change with every swipe, and the human mind is a complex entity. While my profession revolved around social media, I understood the importance of spending quality time with loved ones and living in the real world.
I encourage others to do the same—to remember that the digital world is just a small part of our lives. It’s essential to create meaningful connections, to cherish our relationships, and to be present in the moments that truly matter. Social media may be enticing, but it’s no substitute for genuine human interaction and the beauty of the real world.
Life is too precious to be spent solely behind a screen, and true fulfilment lies in the experiences we create and the people we love.”