“It’s not uncommon to hear about entrepreneurs who used the wealth they made from a previous endeavor to build a thriving new startup.
Being a College of Engineering Guindy, Anna University graduate helped me discover different ways to explore my passion and interests.
Middle-class families in our country usually have this fear of surviving in a healthy, wealthy manner decently. I had the same mentality. I never took my dreams for granted. On the contrary, I consistently had a sound vision of what I wanted to do and prepared my path accordingly.
I worked in an IT firm for 4 long years, which allowed me to develop strategies and functionalities for a startup company.
I collected all the insights on my experiences that I learned so far from all the organizations.
Meanwhile, I was the author of 2 books, namely, Ezhuthupizhai & Vikadakavi. And also was working on finishing my 3 other books, namely – Mittaaipayal, Kansimittal, and Kannamma, which were later released.
To add another feather to my cap, I worked as a lyricist to two songs in Half Boil Series from Madras Central. Worked on a few individual albums as a lyricist.
It was challenging to decide my career plight with diversified backgrounds and interests.
But then, ENTREPRENEURSHIP came my way.
Besides working full time, I was contacted for a couple of design projects from Madurai & Chennai.
My clients enjoyed my work, and the word-of-mouth marketing enabled the recognition of my work, which eventually helped build my brand and business very well. Fortunately, I found some brilliant people virtually and immediately hired them.
Without any further thought, I made it my Profession.
June 1, 2016 – God Particles (my Branding Agency) officially began showcasing its works and creations!
Without any investors or co-directors, taking the business to the next level was very challenging.
After the COVID hit, the entire world turned its marketing digitally. And that’s where our feet were laid strong in the Branding, Packaging & digital marketing industry.
Currently, we have a portfolio where we have worked for around 1500+ companies across 6 countries globally with a team of 11 members.
Being a one-man army pulled out my strengths, which made me firmly decide on beginning a new venture by investing my money (that I had saved) and time.
Future-focused strategies always win out over present-focused ones.”